OMG: Nadine Lustre Is H&M's First Filipino Ambassador!
After five years in the Philippines, H&M finally has a Filipino ambassador — and they couldn't have picked a more perfect personality.
Woah, girl! Nadine Lustre is on a roll — she has a new movie (Ulan) coming out in the cinemas, she's releasing new music (under James Reid's label Careless Music), she released her own makeup line, her own fragrance, and now, we've just found out that she's also H&M's first Filipino ambassador! Scroll on to read more about Nadine for H&M.
Nadine for H&M consists of a special swimwear collection that'll be launched exclusively in the Philippines on March 14 — just in time for beach season.
It's easy to see why H&M would pick Nadine to be its brand ambassador. She's nailed cool girl chic down to a tee while somehow managing to maintain her girl-next-door relatability, which is no mean feat. And scrolling through her social media (she currently has over 5.9 million followers), anyone can easily see her love for the beach, which is why a swimwear collection just makes sense.
We can't wait to see more from the Nadine for H&M collection, but be sure to move fast come March 14, cause this line is sure to fly off the shelves.
But don't wait for the collection to drop before heading over to H&M — THEY'RE ON SALE.
— H&M Philippines (@hmphilippines) February 27, 2019