Top 5 Unmissable Luxury And Streetwear Collaborations
Several luxury and streetwear collaborations are taking over the runways and blurring the lines between high fashion and fast fashion
Runway fashion has changed. It is no longer just about luxury branding or cuts and silhouettes, it’s become a mode of self-expression and surprisingly taken over by streetwear brands.
From Off-White to Supreme, and Fila to Fenty, runway has not turned into pret-a-porter.
A combination of millennial demand and streetwear being an easy way of expression can be credited for this seismic change. Either way, one thing’s for sure, streetwear is here to stay.
And if you thought otherwise, streetwear designers are making sure they leave a long-lasting impression on the runway. Starting last year, many luxury fashion houses and streetwear designers came together to defy all odds and collaborate.
Here are our top picks for the five high-low collaboration collection that are sure to change your mind about runway fashion.
Ever thought of wearing a Louis Vuitton Hoodie? Maybe now you can.
Thanks to their collaboration last year, Louis Vuitton and Supreme have turned this into a reality. The French multinational luxury goods conglomerate and the American streetwear brand showcased their unique creation last fall-winter season. Having done the impossible, the brands brought together two separate worlds to create their unique designs without compromising any of their trademark logo and prints.
But here is the interesting fact, in 2000, Louis Vuitton reportedly sued Supreme for launching a series of skateboard decks, beanies and T-shirts with it’s monogram prints. But the two have clearly put water under the bridge and moved on.
You can find this collection at Vestiaire Collective.
For this year’s spring-summer collection the luxury show brand Jimmy Choo teamed up with Virgil Abloh’s streetwear fashion label Off-White. Their collection was inspired by the late Diana, Princess of Wales, who was the first Jimmy Choo habitué.
From stiletto pumps to boots of various heights, Virgil Abloh and Jimmy Choo have tailored the elegance of Princess Diana’s nineties grace that can suit a modern day princess.
You find this collection at Jimmy Choo.
During the Fall of 2016, Burberry invited many celebrities to their runway previews. One among them was Chinese actor, singer, and model Kris Wu.
Two years later, the actor who is popular for his streetwear style collaborated with the British luxury fashion house. He became their muse and an active collaborator for a 19-piece limited edition capsule collection.
Inspired by his tattoos and the lyrics of his song, the luxury fashion house infused Wu's classic streetwear style into their signature tartan pattern, which was launched in December last year.
You can find this collection in stores or online at Burberry.
The Spanish high-end shoe brand aka the King of luxury shows, Manolo Blahnik and the Queen of fashion, Rihanna united for the third time to create magic.
Their recent collection, SOSTONED includes four styles, (Poison Ivy) a heeled gladiator, (Bajan Princess) a high-heeled mule, (Spice) a mid-heeled mule and (Purple Chalice) a strapy high-heel. Each piece is decorated with Swarovski crystals and Perspex heels to give it that translucent look.
Rihanna fondness for heels started when she was a young girl. And as was the case with any millennial, even she fell in love Manolo Blahnik back in 2005 when she first saw them on an episode of Sex and the City.
During the British Fashion Award in 2014, Manuel Blahnik Rodríguez aka Manolo Blahnik and Rihanna met for the first time and the two instantly knew they wanted to collaborate. In March 2016, they launched their very first collaboration “Denim Desserts” and a few months later “Savage” was released.
You can find this collection at Manolo Blahnik.
The spring-summer 2018 saw another interesting collaboration. Only this time it was between the Italian Luxury Fashion House, Fendi and the classic Italian Sportswear brand, Fila.
What caught everyone’s attention at the FENDI Fall/Winter 2018-2019 runway was the reimagined Fendi logo through the Italian Sportswear lense. Although there was not much influence design on Fila’s part, you must still admire the boundaries Karl Lagerfeld, 84, pushed to catch the young audience’s attention.
The collection will only be sold in August 2018 at Fendi.
These streetwear and luxury brand collaborations are proof that millennials and Gen-Zs are redefining fashion. They are blurring the lines between high fashion and fast fashion. And because of their influence in sales and market demand, many brands have given such collaborations a chance.
This has not only given streetwear brands a chance to reach out to wider audience and reposition themselves, but also for luxury fashion houses to deepen their connection with young audience.
As for us, we can rejoice in the fact that we are driving this evolution and leaving something unique for the next generation to follow.