Eco-Conscious Local Fashion Brands Have Finally Taken Centre Stage

Eco-Conscious Local Fashion Brands Have Finally Taken Centre StageEco-Conscious Local Fashion Brands Have Finally Taken Centre Stage

High-street fashion brands have met their match in these affordable, eco-friendly local fashion brands that will make you wish you switched over earlier.

Over the past decade there has been a steady rise in the number of eco-friendly local fashion brands. More companies are now making a conscious shift into eco-friendly materials and designs.

And while this shift initially meant price hike, fashion brands are now taking a complete green turn in Singapore with affordable brands and releasing conscious collections.

They are proving that this isn't a want, but a need. 

A number of fashion documentaries have already educated us a lot about this. Particularly, 'The True Cost' that shows how fast fashion brands and consumerism are the real culprits.

The real cost of the clothes we buy from brands like Forever 21, H&M, and even Zara is just a fraction of the price we see in stores because they're made in sweatshops, aka factories in countries like Bangladesh, China, and Vietnam. These sweatshops have bad working conditions, unjust salary rates, produce a lot of carbon footprint, and pollute our environment with chemical waste. 

Due to mass production and a fast turnover rate, these brands have turned into monstrous companies that will do anything to make you spend. 

Eco-Friendly Local Fashion Brands Are On The Rise

Thankfully, these high-street fashion brands have met their match in these eco-friendly local fashion brands that will make you wish you switched early on.

These brands make sure all pieces are sustainably made, packed with eco-conscious styles, and materials that won't damage the environment. Plus, some even support charitable causes too. It's a win-win!

But in case you are wondering what these brands are and where they are available, worry not. We've done the research for you. 

1. Zhai

  A post shared by Zhai Eco Collection (@zhaieco) on

Zhai is a Singaporean brand that uses eco-fibres, which means the label’s carbon footprint is much lower.

As owner Danielle Champagne explains, “There’s no pollution created from manufacturing, and no chemical residue going into waterways.” They have chic pieces that are both good for everyday use and dressier occasions.

Their prices range from S$ 9 to S$129.

2. Etrican

  A post shared by @etrican on

Etrican is another Singaporean brand that. The brand reportedly, "Works with organic cotton that passes the Global Organic Textile Standard (GOTS) to ensure that raw materials are both socially and environmentally sustainable."

They are Singapore's pioneer eco-fashion brand and their items for women and babies experiment with colour and print. 

Their prices range from S$26 to S$85.

3. Touch To Toes

  A post shared by Touch The Toes (@touchthetoes) on

If you're into fitness, specifically Yoga, Touch To Toes is your go-to eco-fashion brand in Singapore. 

They have their own brand and carry other brands that are 'eco-loving.' They showcase items and brands that use only organic cotton, bamboo blends, recycled/up-cycled materials, and are all sustainably produced. 

Their prices range from S$39 to S$109.

4. Rags 2 Riches

Rags 2 Riches is one of the pioneer companies in the Philippines that come to mind when we talk about eco-friendly local fashion brands. The brand claims that "They partner with local artisans across the Philippines to create eco-ethical fashion and home accessories out of upcycled, overstock cloth, and indigenous fabrics." So together they help the environment and the Filipino artisan community. 

Their prices range from S$13 to S$107.

5. Kana Goods

Indonesian brand Kana Goods have also been owning the eco-friendly-local-fashion scene in their hometown. They champion slow fashion movement that uses natural materials such as indigo dyes and contemporary handwritten batik. Their design is borderline traditional and modern. 

Their prices start at S$117 for a Cheongsam.

The World Needs More Woke Eco-Friendly Fashionistas!  

To make eco-friendly local fashion brands flourish, we need to do our part and support these brands, not just for their sake but for ours as well.

And to be honest, it is a good investment. Since these brands are high-quality you can expect the pieces to last longer than your usual fast-fashion brand. We would totally snag those pieces and wear them to work.  

You don't have to be a hippie to buy from these eco-friendly local fashion brands. You just have to be a conscious consumer who cares about the future of our world. 

(Feature & lead image courtesy:

Got a parenting concern? Read articles or ask away and get instant answers on our app. Download theAsianparent Community on iOS or Android now!